Hello! I'm Emma, Your Go-To
Digital Strategist
With over a decade of experience, I specialize in content strategy, website development, and conversion optimization. I’ve collaborated with brands like Victoria’s Secret, Sanborns, Continental Hotel, SKY AI, Homecenter, and more. Let’s work together to elevate your business and drive impactful results.
About Me
What's Digital Strategy?
Digital Strategy is the blueprint that guides your business in leveraging digital technologies to achieve your goals. As a digital strategist, I create comprehensive plans that encompass content creation, website development, and marketing techniques to enhance your online presence and drive growth.
Content Strategy
Effective content is the cornerstone of a successful digital strategy. I develop tailored content strategies that resonate with your target audience, improve engagement, and drive conversions. From blog posts to social media campaigns, I ensure your content aligns with your business objectives.
Website Development
Your website is your digital storefront. I design and develop user-friendly, visually appealing websites that not only attract visitors but also convert them into loyal customers. By integrating the latest technologies and best practices, I create websites that are both functional and engaging.
Conversion Strategy
Maximizing your ROI is my priority. Through data-driven tactics and A/B testing, I identify and implement the most effective techniques to boost your conversion rates. Whether it’s optimizing landing pages or refining call-to-actions, I ensure your website performs at its best.
How Can a Digital Strategy Help Your Business?
A well-crafted digital strategy can transform your business by improving brand visibility, increasing customer engagement, and driving sales. As a digital marketing strategist, I specialize in content strategy, website development, and conversion optimization because these three areas are the foundation of a successful digital presence. Here’s how they help your business:
Content
This involves creating and sharing valuable content that attracts and engages your audience. Good content makes people aware of your brand and what you offer.
Website
Your website is where visitors learn about your business and make transactions. A well-designed, user-friendly website keeps visitors interested and encourages them to take action, like making a purchase or signing up for a service.
Conversion
This is about making sure that visitors to your website become customers. By improving different elements of your site, like automations, call-to-action, buttons and landing pages, we can increase the number of visitors who take the desired action, which means more sales for your business.
How These Digital Strategy Pillars Work Together?
Increase Brand Awareness
By creating engaging content, we attract more people to learn about your brand.
Drive Traffic
A well-developed website ensures that once people are aware of your brand, they visit your site to learn more and engage with your offerings.
Optimize Customer Journey
Through conversion optimization, we make sure that the visitors to your site have a smooth experience that leads them to make purchases or take other actions that benefit your business.
Ready to Work On Your Digital Strategy?
Let’s take your business to the next level. Book a free discovery call today to start working on a digital strategy that fits your unique needs. We’ll create a roadmap to success, integrating innovative solutions and mindful practices to ensure your business thrives in the digital age.
What My Clients Say
JUNE, 19 2024
Donna Dawson, Owner, Gardening Tours
Thrilled to bits with what Emma and crew have done with my tours site. I have used them for years and so pleased with what they have produced to showcase my garden tours around the world.
AUGUST, 14 2024
Tom Dawson, Owner, TPS Software
Working with Emma has been a game-changer for us. Her expertise in automations and web development has significantly boosted our online presence and customer engagement. We love working with her agency. Excellent service all around!
JULY, 20 2024
Miramar Studios
We are extremely pleased with Emma’s content strategy. She’s collaborative and handles projects and negotiations really well. Outstanding job, Emma
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